The iPhone's secret flights from China to your local Apple store

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By Alex Lennane

12/09/2013

As the autumn season gears up for the launch of various hi-tech products, Bloomberg looks at Apple’s secretive supply chain arrangements. The article suggests that many of the new products will be shipped into the US by FedEx, although Russian aircraft have featured in the past. Notably, a new launch is always closed by an Apple logistics briefing on “what went wrong”.

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Topics

Apple's supply chain Apple FedEx Supply chain radar Supply chain shift The macro view UPS

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