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© Jakub Zajic

There won’t be too many retail companies distressed by the news that Amazon isn’t having a good time in Japan. Products are arriving late, or not at all. Yamato Transport, which provides most of the deliveries, has decided to no longer offer a same-day service, forcing Amazon to turn to rivals, which apparently are of varying quality. One of the problems is that in Japan, parcels cannot be left at the door and must be received by someone. Maybe it’s time to change the business model – or Amazon may find the reputational damage hard to come back from.

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